Gold Standard Serum

Net Weight:

30 ml / 1.01 oz


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Skin Concern

Aging and mature skin, fine lines and wrinkles, sagging skin


2.5% Retinol (Vitamin A)

This serum is an elegant suspension of retinol combined with a synergistic blend of high-performance plant-based nutrients. It consists of highly bio-available Sea Fennel Extract that delivers skin radiance through its premium skin-loving nutrients in the form of sea minerals, Vitamin A, Vitamin C, Vitamin E, amino acid, peptides, pigments, and polyphenols that help stimulate skin renewal and turbocharge collagen and elastin formation.

How To Use

After cleanser and toner, apply a small amount to entire face, neck and decollete. Allow to dry. Follow with moisturizer.

Why It Works

Sea fennel extract is a rare ingredient that is plant-based and highly effective retinol equivalent to its synthetic counterpart, without the irritation or side effects. It is incredibly high in sea minerals, Vitamin A, C and E, amino acids, and peptides. This formulation does not just stop there. It is also synergistically blended with other superhero botanical ingredients to even more elevate retinol as we know it.

Olive squalane serves as the foundation that locks in skin moisture and keeps it moisturized and nourished.

Organic gotu kola boasts of its record history of skin healing capabilities that include, but are not limited to, the reduction of overall signs of aging by boosting the production of collagen type I, collagen type III, elastin, and hyaluronic acid.

Sea-based keratin is a botanical extract of multiple species of sea algae that delivers a wide range of nutrients including Vitamin A, silica, magnesium, and a host of naturally-occurring amino acids. Its high silica content helps reinvigorate skin and tissue, thus improving the appearance of fine lines and wrinkles. It also contains elements that help remove toxins and soothe skin inflammation. As it is easily absorbed through the skin, it provides instant hydration and keeps the skin smooth. It also contains amino acids, which nourish the skin and support structure and glow.

Organic green tea contains EGCG (epigallocatechin) that revs up the antioxidant, anti-inflammatory and anti-microbial levels of this cleansing oil. The polyphenols in green tea help resolve bacterial inflammation for smoother and clearer skin. The high levels of Vitamin B2 and Vitamin E play a role in maintaining collagen, supporting growth of new skin cells, and keeping skin moisturized. The caffeine and tannins in green tea have the ability to shrink blood vessels to help de-puff and brighten skin.

Propolis extract is rich in flavonoids, phenolic acids, vitamins, minerals and enzymes, with at least 300 biologically active compounds. It provides functional properties such as antibacterial, anti-inflammatory, and antioxidant. Numerous studies highlight its efficacy in wound healing, skin regeneration, and collagen formation.

Full Ingredients List

20 High-Performance Ingredients

Aqua (Deionized Water), Aloe Barbadensis Leaf Juice (Organic Aloe), Simmondsia Chinensis Seed Oil (Organic Jojoba), Squalane (Olive-Based), Crithmum Maritimum Extract (Sea Fennel), Tocopherol (Vitamin E), Tocopheryl Acetate (Vitamin E), Camellia Sinensis Leaf Extract (Organic Green Tea), Propolis Extract (Propolis), Caesalpinia Spinosa Gum (Tara), Daucus Carota Sativa Extract (Carrot), Centella Asiatica Extract (Organic Gotu Kola), Glycerin (Kosher, Vegetable), Sea-Based Keratin, Lecithin, Polysorbate 20 (Olive Oil-Based Emulsifier), Carrageenan (Irish Moss-Based Stabilizer & Emulsifier), Hydroxyethylcellulose (Plant-Based Thickening Agent), Plant-Based Fragrance, Phenoxyethanol (Flower Extract Preservative <=0.1%), Ethylhexylglycerin (Natural Preservative & Skin Conditioner)

Beauty Care That You Can Trust

  • Plant-based Nutrition

    Plant-based Nutrition

  • High in Antioxidants

    High in Antioxidants

  • Sustainable


  • 100% Skin Glow

    100% Skin Glow

  • Vitamins and Minerals

    Vitamins and Minerals